Urban Outfitters

By Carolyn Weber. Sales and Marketing Council–Under 350 Members

Sales & Marketing Council of Greater Los Angeles/Ventura Counties–Calabasas, Calif.

Sales and Marketing Council, 350 members and over (tie)

Inland Empire Sales & Marketing Council, Corona, Calif.

Sales & Marketing of Greater Cincinnati, Cincinnati

Rookie Sales Professional of the Year

Kimberly Foscaldo, Prudential New Homes, Newport, Beach, Calif.

Sales Professional/Team of the Year

Valerie Yu, Prudential New Homes, Newport Beach, Calif.

Donna Lutz and Heidi Schmid, Prudential New Homes/Citymark Development, San Diego

Sales Manager of the Year

Millie J. Allen, Ideal Homes, Norman, Okla.

Marketing Director of the Year

Dean Jones, Builder’s International Real Estate Marketing Corp., Seattle

Best Logo Design

Project: The River Club, Suwanee, Ga.

Builder: The River Club, Crescent Resources, Suwanee

Ad agency: Denmark Advertising amp; Public Relations, Atlanta

Best Brochure for a Community Priced Over $500,000

Project: The Setai, Miami Beach, Fla.

Builder: The Setai Group, New York

Ad agency: PACE Advertising, New York

Best Electronic Media

Project: Solivita, Poinciana, Fla.

Builder: Avatar Holdings, Poinciana

Ad agency: Ten United, Orlando, Fla.

Best Direct Mail

Project: First Families Portfolio, Suwanee, Ga.

Builder: The River Club, Crescent Resources, Suwanee

Ad agency: Denmark Advertising & Public Relations, Atlanta

Best Broker Promotion

Project: Stonehouse “Picnic in the Park” Campaign, Toano, Va.

Ad agency: Maximum Design & Advertising, Wilmington, N.C.

Best Black & White Ad, Corporate

Project: “Dream’s Come in More than Beige” Ad, Atlanta

Builder: Hedgewood Homes, Cumming, Ga.

Ad agency: Denmark Advertising & Public Relations, Atlanta

Best Color Ad, Corporate

Project: Prairie House, Chicago

Builder: BEJCO, Chicago

Ad agency: Leibson McGrath, Northbrook, Ill.

Best Radio Commercial

Project: “No Kidding,” Corona, Calif.

Builder: Centex Homes-Inland Empire division, Corona

Ad agency: L&A Marketing and Advertising, Newport Beach, Calif.

Producer: Radio Ranch, Los Angeles

Best Television Commercial (tie)

Project: “Goldfish,” Indianapolis

Builder: CP Morgan, Carmel, Ind.

Producer: Miles Real Estate Brand Development, Denver

Project: “Daniel’s Gate,” Castle Rock, Colo.

Builder: D.R. Horton, Arlington, Texas

Producer: Miles Real Estate Brand Development, Denver

Best Special Promotion

Project: Rivermark Grand Opening, Santa Clara, Calif.

Builders: Shea Homes, Walnut, Calif; Centex Homes, Dallas; and Greystone Homes, San Ramon, Calif.

Ad agency: Gauger + Santy, San Francisco

Judges Special Award of Excellence

Project: Project Playhouse Fashion Island, Newport Beach, Calif.

By: HomeAid America, Costa Mesa, Calif.

Ad agency: The Weston Group, Los Angeles

Best Marketing Campaign by an Associate/Supplier

Project: Garrett Interiors Design Portfolio Campaign, Westlake Village, Calif.

Best Web Site for a Builder

Project: www.mybeazerhome.com, Las Vegas

Builder: Beazer Homes, Atlanta

Web site design: Definition 6, Atlanta

Best Web Site for an Associate/Supplier

Project: www.rgroupcom.com, Vancouver, B.C.

Web site design: R Group Communications, Vancouver

Best Sales Office 600 Square Feet and Under

Project: Santa Barbara at Pacific Highlands, Del Mar, Calif.

Builder: Pardee Homes, Los Angeles

Sales office design: Color Design Art, Pacific Palisades, Calif.

Best Sales or Information Pavilion

Project: Pauoa Beach, Kohala Coast, Hawaii

Builder: Colony Advisors/Haas amp; Haynie, Los Angeles

Sales office design: Han Riecke, Honolulu

Best Interior Merchandising of a Model Priced Under $250,000

Project: Tiburon Pointe–Plan 3, Riverside, Calif.

Builder: Griffin Industries, Calabasas, Calif.

Interior design: Creative Design Consultants, Costa Mesa, Calif.

Best Interior Merchandising of a Model Priced $250,000 to $400,000

Project: St. Mays Road, Ladera Ranch, Calif.

Builder: John Laing Homes, Newport Beach, Calif.

Interior design: Color Design Art, Palisades, Calif.

Best Interior Merchandising of a Model Priced $400,000 to $650,000

Project: Sailhouse–The Carriage Unit, Corona del Mar, Calif.

Builder: John Laing Homes, Newport Beach, Calif.

Interior design: Creative Design Consultants, Costa Mesa, Calif.

Best Interior Merchandising of a Model Priced $650,000 to $1 Million

Project: Montellano–Plan 2, Talega, Calif.

Builder: William Lyon Homes, Newport Beach, Calif.

Interior design: Creative Design Consultants, Costa Mesa, Calif.

Best Interior Merchandising of a Model Priced Over $1 Million

Project: Cassis–Plan 2, Newport Coast, Calif.

Builder: Brookfield Homes, Costa Mesa, Calif.

Interior design: Design Line Interiors, San Diego

Best Single-Family Detached Home Priced Under $250,000

Project: Nava Ade–The Dream Catcher, Santa Fe, N.M.

Builder/Architect: ASW Realty Partners, Santa Fe

Best Single-Family Detached Home Priced $250,000 to $400,000

Project: John Laing Homes at Stapleton–Residence Four, Denver

Builder: John Laing Homes, Greenwood Village, Colo.

Architect: Woodley Architectural Group, Highlands Ranch, Colo.

Best Single-Family Detached Home Priced $400,000 to $650,000

Project: Sentinels–Plan 1, San Diego

Builder: Baywood Development, Newport Beach, Calif.

Architect: Scheurer Architects, Newport Beach

Best Single-Family Detached Home Priced $650,000 to $1 Million

Project: Clifton Heights–Plan 2, Ladera Ranch, Calif.

Builder: Centex Homes, Irvine, Calif.

Architect: Bassenian/Lagoni Architects, Newport Beach, Calif.

Best Single-Family Detached Home Priced Over $1 Million

Project: Cassis–Plan 2, Newport Coast, Calif.

Builder: Brookfield Homes, Costa Mesa, Calif.

Architect: Scheurer Architects, Newport Beach, Calif.

Best Attached Home Priced Under $350,000

Project: The Arboretum–Plan 5, Murrieta, Calif.

Builder: Greystone Homes, Temecula, Calif.

Architect: Bucilla Brooklyn Architecture, Irvine, Calif.

Best Attached Home Priced $350,000 and Over (tie)

Project: Waterfront at Beacon Hill–The Belaire, Reston, Va.

Builder: Stanley Martin Cos., Reston

Architect: Devereaux and Associates, McLean, Va.

Project: Seasons at Naples Cay–Tower Residence O1, Naples, Fla.

Builder: WCI Communities, Bonita Springs, Fla.

Architect: Curtis Gaines Hall Architect Planners, Tampa, Fla.

Best Custom or Spec Home

Project: Bighorn Spec House, Palm Desert, Calif.

Builder: T.R. Noye Construction, Palm Desert

Architect: Habitat, Guy Dreier Designs, Palm Desert

Detached Community of the Year Priced Under $500,000

Project: Cottages at Cloverdale, Cloverdale, Calif.

Builder: Christopherson Homes, Santa Rosa, Calif.

Architect: Farrell Faber amp; Associates, Santa Rosa

Interior design/Sales office design: Sharon Moore Creative Design Group, San Ramon, Calif.

Landscape design: Randall Planning and Design, Walnut Creek, Calif.

Signage: Sign Technology, Fairfield, Calif.

Ad agency: Edwards amp; McCaslin, Danville, Calif.

Detached Community of the Year Priced $500,000 and Over

Project: Sentinels, San Diego

Builder: Baywood Development, Newport Beach, Calif.

Architect: Scheurer Architects, Newport Beach

Interior design/Sales office design: Color Design Art, Pacific Palisades, Calif.

Landscaped design: EPT Landscape, Pasadena, Calif.

Ad agency: Kovach Group, Irvine, Calif.

The Judges

The Nationals were judged by an 11-member panel of architects, merchandisers, marketing consultants, and builders. The 2003 judges were:

* Patty Carmichael, San Elijo Hills Development Co., San Marcos, Calif.

* Michael Copp, NAHB/NSMC, Washington

* David Goswick, Goswick Advertising, Houston

* Ken Green, Carl M. Freeman Communities, Ocean View, Del.

* Bill Kreager, Mithun Partners, Seattle

* Sara Olesker, Sara Olesker Enterprises, Chicago

* Yvonne Rawson, Pueblo Builders, La Cruces, N.M.

* John Schleimer, Market Perspectives, Roseville, Calif.

* Bill Watson, Tesoro Homes, Centennial, Colo.

* Carolyn Weber, Builder Magazine, Washington

* John Wright, J.H. Wright Inc., Tequesta, Fla.

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