With a day off, many Americans have leaned into sales shopping and spending time perusing items online.

To honor the true intention of Labor Day—giving well-deserved workers a day off—Red Wing Shoes has decided to not put their work, safety, and lifestyle footwear and work apparel on sale for the holiday. Instead, the company will be donating 100% of their profits from Labor Day to trade workers through multiple organizations. For over 117 years, Red Wing has created shoes that support workers and believes that trade workers should be appreciated and honored.

“Labor Day is such a meaningful and important holiday for the people who make this country what it is,” says Dave Schneider, chief marketing officer at Red Wing Shoe Co. “We felt it was important to try to reclaim the meaning of this holiday and bring the attention back to where it belongs.” On Sept. 5, the profits received from Red Wing merchandise purchased in store or online will be equally divided among five organizations that support and develop tradespeople.

Those organizations include BuildStrong Academy, a group that aims to build, grow, accelerate, and enhance home building careers; Construction Career Pathways, which increases diversity and provides young people with access to construction trade opportunities; Helmets to Hardhats, a nonprofit that connects transitioning military service members to training and career opportunities in construction; TradesFutures, which connects workers to apprenticeship programs and skilled training to ultimately secure high-quality jobs in construction; and WINTER (Women in Non Traditional Employment Roles), a program that trains, educates, and prepares women for careers in the construction industry.

In kindred spirt, Carhartt has launched its inaugural For the Love of Labor grant program, which will first award $175,000 between four organizations. On Sept. 5 from 12 a.m. to 11:59 p.m. EDT, all online sales of Carhartt workwear will support the new ongoing grants that will continually be awarded throughout the year to empower community-based skilled trades organizations.

“As a company that started by serving railroad workers in 1889, we’ve upheld the belief that careers in the skilled trades not only provide rewarding and inclusive job opportunities, but are also crucial in building stronger individuals, families, and communities,” says Todd Corley, senior vice president of inclusion, sustainability, and community at Carhartt. “With the ‘For the Love of Labor’ grant program, we strive to champion those who work with their hands and are helping build a better world, community by community, during a time when we need them most.”

The program’s grants are now available to nonprofit organizations nationwide who are committed to educating, training, and placing workers in critically needed skilled trade jobs, Carhartt says. For the first round of grants, the Michigan-based company is awarding the funds to four deserving organizations in Michigan that are committed to serving women in order to further diversify the skilled trade workforce.

This includes Emerging Industries Training Institute, a training provider for Detroit At Work that targets and trains industries facing increased demand, labor shortages, and skill gaps; Workforce Development Institute—Access for All that offers a free 300-hour construction trade training program; Women in Skilled Trades, which develops trade education programming and events to empower women in their community; and Women Who Weld, a program that helps women learn and prepare for careers in the welding industry.

This is the third year that Carhartt has donated sales on Labor Day to building and educating workers.