Behr’s 2021 Color Trends Palette Offers ‘Elevated Comfort’

The new paint palette spotlights 21 optimistic hues for DIYers and design professionals.

1 MIN READ

Behr

The Behr Paint Co. has unveiled its Color Trends 2021 Palette. The spectrum of 21 shades span from essential neutrals to lavish bolds, together enabling homeowners to create energizing, yet comforting, new focal points in their homes.

Aiming to deliver “elevated comfort,” the 2021 palette can help do-it-yourselfers and interior designers level-up their color discovery process. Whether it’s turning a playroom into a classroom or a guest bedroom into an office, the palette was also curated to help homeowners embrace the latest trends and transform tired spaces into welcoming havens.

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“This has been a year of unpredictability, and 2020 has significantly changed our relationship with our home. When our color team began exploring a palette for the coming year, we knew it needed to be grounded in what we’ve been craving: comfort and personalization,” says Erika Woelfel, vice president of color at Behr. “A new, ‘elevated’ articulation of ‘comfort’ goes beyond traditional beige, gray, and green hues, and embraces color in a way that can redefine and enhance any type of space inside or outside the home.”

The Behr 2021 palette is organized into six color themes—Casual Comfort, Optimistic View, Subtle Focus, Calm Zone, Quiet Haven, and Outdoor Escape. From the light and cozy neutrals in Casual Comfort to the eclectic mix of bright, luxe shades in Optimistic View, each theme evokes positivity in a variety of design styles, and each color was chosen for how it complements other colors.

Although the palette still emphasizes last year’s soft, nature-focused hues with the nurturing blues and greens in Calm Zone, experts at the company predict color will play an important role in 2021, as people adapt their homes to a “new normal” and ensure their living and workspaces—wherever they may be—feel pleasant, light, and productive.

About the Author

Symone Strong

Symone is an editor at Builder. She earned her B.S. in journalism and a minor in business communications from Towson University.

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