The NEXTadventure home represents the best thinking from experts in building for the 55-plus community, including Taylor Morrison, architecture firm Housing Design Matters, and interior design firm Lita Dirks & Co. These experts fashioned a product out of research and data coming directly from the target buyer.
John McManus, editorial director for the residential division at Hanley Wood, reveals in this video several key elements that the house incorporates to respond to survey feedback. “They want to continue to make memories, rather than just to recall them,” McManus says referring to the NEXTadventure buyer.
He also points out some of the other data that reveals interest in practicality, low cost, and ease of use. And, speaking of being practical, these buyers don’t want to move again. They want to stay in this house and have it adapt to their needs now and in the future.
These important aspects of building for 55-plus buyers were incorporated in the NEXTadventure home and also are explored in detail online from the points of view of team members involved with the project, including the architect, builder, landscape engineer, interior designer, and construction manager.
Dozens of articles explore the project from its inception to construction to completion, incorporating key data points and best practices to show builders how to offer product to this demographic. Visiting the home in Orlando in January during the International Builders’ Show will reveal what builders can anticipate from the 55-plus buyer and will give them examples of what these customers want in their home.
