The Trilogy brand from Shea Homes has tapped Engine Digital, a digital consultancy in New York City and Vancouver with which it has been working for more than 10 years, to reinvent its My Trilogy Life platform for residents of its communities.
My Trilogy Life is a private and secure, personalized, web and mobile platform that enables members to connect, explore, and engage online.
The new My Trilogy Life was designed with specific attention to the needs of residents of Trilogy’s 55+ and all-ages resort communities. It brings together a feature set that enables social connection and interaction between neighbors, while adding functionality that extends an already exceptional real-world experience online. This includes a searchable member directory, events calendar with registration capabilities, a multi-community bulletin board, community news, clubs, and much more. The improved feature set was a result of user research conducted across Trilogy’s communities through interviews, surveys, and data analysis.
“Designing for a mature audience means thinking carefully about accessibility and usability,” said Peter Pimentel, associate design director at Engine Digital. “While this audience today is incredibly savvy when it comes to mobile, tablets, and using the internet to accomplish daily tasks, we wanted to make sure we provided an experience for Trilogy residents that was designed specifically for their unique expectations and use cases.”
The new My Trilogy Life platform replaces a previous version also built by Engine Digital. The all-new platform was developed as a custom web application built on the Laravel PHP framework and designed to work seamlessly across all screen sizes and devices – from smartphones to tablets and desktop computers.
Behind the scenes, My Trilogy Life also provides each community with an administration dashboard for easy interaction with residents, and the ability to manage and update content across the platform. Admin features include an email newsletter creation and distribution tool, community alerts, mailroom updates, event management, and access for club leaders to manage community club pages, members, and registrations.
