PulteGroup, Inc. (NYSE: PHM) said Tuesday it is returning its Centex brand to serve first-time buyers in the greater Phoenix area at Festival Foothills Gateway in Buckeye. PulteGroup acquired Centex Corp. in 2009.
“The Phoenix housing market, particularly among first-time buyers seeking more affordably-priced homes, is one of the strongest in the country,” said PulteGroup Arizona Division president Rebecca Lundberg. “Our Centex brand is a recognized leader in offering high-quality homes designed to meet the needs of first-time home buyers, so we are excited to bring these proven designs to the market.”
Homes in Festival Foothills Gateway will include a select lineup of energy-efficient floor plans, professionally designed interior color packages and included features that make the home move-in ready. Consistent, planned production allows Centex to offer home buyers greater value and a faster closing.
“Supported by our in-depth market knowledge, strong relationships with construction trades, and consumer inspired floor plans, we are simplifying the homebuying process to help more people realize the dream of homeownership,” said Lundberg. “Our newest Centex community will empower prospective buyers, especially those who are currently renting to leave their lease payments behind and confidently say ‘yes’ to buying a new home.”
Located west of Phoenix in the vibrant and growing Buckeye area, Festival Foothills Gateway features scenic Sonoran Desert views. Already home to Sun City Festival by Del Webb and Pulte Homes’ Festival Foothills, the vibrant master-planned Festival Ranch community offers residents a wide variety of on-site amenities, including a splash pad, basketball court, playground, walking trails, and onsite elementary school. Comprised of 97 home sites, Festival Foothills Gateway will feature three single-story home designs ranging in size from 1,200 to 1,800 square feet, with pricing from the high $100,000s.
